Kennedy's Portfolio
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Web Writer, Content Creator, and Public Relations Specialist

I aspire to apply the knowledge I have gained from my psychology courses and the valuable information from my creative writing courses to a career that entails public relations and digital marketing. My passion for digital media and PR began as I noticed it started to evolve and become very essential in the advertising and social media universe. I enjoy understanding an organization’s business and communication needs and developing strategic plans to increase their audience engagement and revenue. My communication style easily adapts to various audiences whether consumer, business to business or not for profit. I can undoubtedly say that I can maneuver through digital marketing tools and their functions to create an organized, creative, and visually pleasing presence. I have always had a visual eye and aim to capture moments in the utmost artistic and minimalistic way for clean and eye-capturing content for the intended audiences.
—— About

Hi, I'm Kennedy

My name is Kennedy Larson. I am a 22-year-old experienced digital marketer and public relations specialist. I was born and raised in San Diego, California, then moved to Charleston to attend the College of Charleston and recieve a Bachelor of Arts in Psychology and Creative Writing. I have consistently captured moments in my life in the most eye-capturing and aesthetic possible ways. Furthermore, as I believe I express myself better through writing, I can confidently say my writing skills are top-notch and kept precise, compelling, and utmost creative in all aspects. I want to showcase my work from the skills I have acquired through my personal life as well as the internships and courses from my university that have taught me valuable knowledge to apply to a career in PR.

Content Creation/ Digital Skills / Public Relations Skills

Content Creation
Rebranding Instagram accounts/ using digital platforms to create content/ keeping up with trends for potential exposure
Web Writing
Writing blogs/ creating press release ideas monthly/ SEO and HTML skills, grammatical editing and technical writing
Public Relations
Media communication by promoting the organization's reputation using influencers with bigger platforms, clipping and scanning, creating pitches to editors/stylists/influencers for client products, attention to detail, brand building, media relationship building
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